The California Fresh Fruit Association

The California Fresh Fruit Association (formerly the California Grape & Tree Fruit League) is a voluntary, nonprofit agricultural trade association that represents California’s fresh fruit industry. The California Fresh Fruit Association (CFFA) is the key public policy organization that represents the needs and interests of its members by advocating on behalf of its members on legislative and regulatory issues, at state, federal and international levels. Through the daily presence of the CFFA’s representatives in Sacramento and Washington, D.C., the organization actively monitors legislative and regulatory activity on such issues as farm labor, crop protection materials, marketing requirements, environmental resources, trade, packaging, transportation and other issues of importance.

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